couple of weeks ago I blogged the behind the scenes video to a portrait shoot in preparation for the launch of Love Scarlett. Well, yesterday the site went live and it looks the business.
A bold, sharp and stylish resource for couples who want to read about the very best in British wedding style, the blog feels like a high spec magazine with something for everyone ; wedding meets fashion meets lifestyle - updated daily.
I've been working with Penny Cullen on numerous shoots ready for today's launch, and while there is lots more great stuff in the pipeline, it's fair to say I'm super impressed with the way she has pulled it all together. Never one to rest and stand still, Penny has gathered together a bunch of leading individuals in the wedding industry to inform and excite, and such input will make Love Scarlett rich in depth. But the key is that everybody works together, a collective, so the sum of the parts leads to something fresh and different.
An initial feature getting some social media play centres around a wedding I shot alongside photographer, Anna Hardy. We were commissioned totally independently, a first for us both. Click here to read the piece..
